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The Tough Alliance, or TTA, was an electronic pop music duo from Gothenburg, Sweden. The duo first came together in 2003 and consists of childhood friends Henning Fürst and Eric Berglund. Previously on Swedish record label Service, in 2006, they started their own label, Sincerely Yours. With three EPs out, Make It Happen, Holiday, and New Waves, and three full-length studio albums, The New School, Escaping Your Ambitions and A New Chance, (Escaping Your Ambitions being an entirely instrumental album), they...


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